CannabisNewsWire
CannabisNewsWire

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LimeLight of The week is

Wildflower Brands Inc. (CSE: SUN) (OTCQB: WLDFF)

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Wildflower Brands Inc. (CSE: SUN) (OTCQB: WLDFF) is a public cannabis company developing and designing brands that focus on plant-based wellness and health products. Wildflower markets its full-spectrum CBD products to retailers in the health and wellness space throughout the United States and in legal cannabis markets in accordance with regulations marketing its THC and CBD products.

Headquartered in Vancouver, British Columbia, Canada, Wildflower employs a unique and holistic business model that encompasses research and development, manufacturing, distribution, marketing and retail. First launched in 2012 as a private company with a cannabis-focused brand, Wildflower went public in 2014 and has since reached numerous significant milestones in its drive to create brands that work in synergy toward becoming a global wellness brand leader.

Investment Considerations

  • CBD consumer sales are estimated to grow to US$2.1 billion in 2020 from US$202 million in 2018
  • There is no dominating leader in CBD space with the top brand currently holding a slim 6% market share, opening the way for Wildflower to become the recognized CBD leader
  • Wildflower is developing a strong, branded presence in the regulated cannabis and nutraceutical markets
  • Wildflower holds 14 California cannabis licenses that it can monetize beyond its own products, especially in the distribution, manufacturing and retail sectors
  • Wildflower’s online CBD store is growing organically, with 400% growth year over year and with 33% of monthly sales from repeat customers.
  • Wildflower Wellness products are currently distributed throughout the U.S. with its major markets being Washington, California and New York
  • Expansion plans include entry into Canada’s recreational and medicinal markets along with select international locations
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Key Vectors Covered

  • Index vs Actively Managed Funds
  • Alternative Indexes
  • The Benefit of Exchange-Traded Funds
  • A Closer Look at the Alternative Harvest ETF
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